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Midlife Doesn’t Have to Be a Crisis. It Can Be Your Breakthrough.

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Midlife isn’t the end of the story — it’s your invitation to design your B-side: a chapter that feels free, meaningful, and fully yours.

Through private coaching, group circles, and proven tools, I help high-achieving midlife professionals reconnect to purpose and build a life they don’t want to retire from.

You’ve achieved so much—yet feel pulled in too many directions.

On the outside, you’re successful; inside, you’re restless and wondering: is this it?

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Does This Feel Familiar?

Why I Created This

Even as a coach and psychologist, midlife surprised me. I didn’t need more willpower—I needed a deep reorientation. No clear roadmap existed, so I created one to help you do it with clarity and support

A Proven Process to Reorient Your Life

My B-Side Reorientation framework guides you from drifting to designing—supported by tools like the Mindset HealthScan and Mindset Maps™Inventory to create your personal blueprint

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  1. Reset Your Inner State
  2. Reclaim Your Focus
  3. Reconnect to a Bigger Vision
  4. Rebuild Your Foundation
  5. Refine Your Daily Game Plan
  6. Rewrite Your Inner Narrative
  7. Rise Through Daily Action

You’ll also access tools like the Mindset Health Scan and MindsetMaps™ Inventory to create a clear, personalized blueprint for your second half

Imagine Your Second Half as Your Best Half

Wake up with purpose and energy. Feel deeply connected to yourself and your loved ones. Design a life that feels fully yours. It’s not too late to become the man you could be.

A circular diagram titled '7 Shifts For Midlife' outlining seven steps: 1. Reset Your Inner State, 2. Reclaim Your Focus, 3. Reconnect to a Bigger Vision, 4. Rebuild Your Foundation, 5. Refine Your Daily Game Plan, 6. Rewrite Your Inner Narrative, 7. Rise Through Daily Action.

The B-Side Circle for Men

A private, small-group space for men ready to reconnect to purpose and create a new story beyond old expectations.

What You’ll Experience:

  • Deep group coaching

  • Rediscovering your purpose

  • Authentic support and accountability

  • Tools to rise through daily action

You don’t have to figure it out alone!

The next virtual cohort is launching in January 2026. Time commitment is a 2,5 hours per month.

Trusted By The Best Minds

I’ve worked with leaders on five continents, trained hundreds of coaches, and co-authored The Power of Mindset Change—endorsed by Tony Robbins.

As one of my clients said: "Mickey helped me reconnect with my purpose and redesign my future with clarity and courage."—Jacob Susman, Founder and CEO of Ambient Fuel.

Apply to join the group
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The B-Side Reinvention Coaching Package

Your next chapter deserves more than just maintenance. Let’s reorient your life around meaning, balance, and what truly matters—before burnout, boredom, or breakdown decide for you.

Package includes:

  • 5 personalized coaching sessions

  • A Mindset Health Scan inventory and report

  • B-Side resources and exercises

  • BONUS: 30-min Mindset Health Scan Debrief

If you book your investment towards this first session will be applied to the total package price.

BOOK YOUR FIRST SESSION
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Still Wondering?

Compare this to therapy or executive retreats costing $10,000+. This is deep, personal transformation that saves you time and money.

If you don’t act for yourself who will? And when if not now?

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Why I Do This

Mickey A. Feher is a globally recognized coach, psychologist, and co-creator of the Success MindsetMaps™Inventory. For over two decades, he’s helped people—from top executives to everyday heroes—find more meaning, fulfillment, and freedom in their lives. Mickey’s mission is simple: to help you reorient and build a life you don’t want to retire from.

Take The Midlife Mastery Quiz